Lighthouse is a free website quality auditing tool that you may already have installed on your laptop (and likely didn’t know it was there!) Let me give you a super short non-technical overview of what it is, how to use it, and how it can help put money in your pocket.
Speed Matters
In short, website quality and performance has a direct impact on revenue. Faster pages translate to better search engine rankings, better user retention, and fewer bounced (or annoyed) visitors. There is a ton of data that makes it clear that people will not stick around waiting for your site or application to load for more than a second or two.
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